Tuesday, May 18, 2010
Fundraising Tip: Educate Your Donors!
One of the most powerful ways to connect with potential donors is to educate them about the cause you support. As you speak to family, friends and coworkers about your participation in the RONA MS Bike Tours, you may encounter several questions about multiple sclerosis, as many donors are unfamiliar with the disease. You can strengthen your request for donations by clearing up some facts about MS, its symptoms, and how it affects the individuals and families who live with it. Prepare to educate them by visiting http://www.mssociety.ca/en/information/faq.htm.
Many donors will ask how the funds you collect will make a difference for those living with MS. Check out http://www.mssociety.ca/en/community/mssc/default.htm so you can explain how their contributions will be put to good use.
Happy fundraising!
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